BA Sociology students from the College of Arts and Sciences have achieved a remarkable milestone by securing a finalist spot in the “Unlock Your Creativity with Ogilvy: Coca-Cola x Music – Internship Opportunities” creative campaign competition, organized by the SCE Virtual Exchange Centre (VEC).

CNSC’s entry, featuring the creative briefs “Coke Songbook” and “Most Wanted,” stood out among numerous submissions worldwide.

The team behind this campaign includes:

• Eunice Angela D. Ang (2nd Year) – Leader/Director/Writer
• Mark Russel G. Obal (2nd Year) – Assistant Director/Writer
• Roan Mea R. Payapag (2nd Year) – Technical Director/Writer
• Diana Cadaviz (1st Year) – Production Manager/Writer
• John Karl Will O. Jazmin (2nd Year) – Assistant Production Manager/Writer

The competition is organized by the School of Continuing Education Hong Kong Baptist University in collaboration with Ogilvy.

The final pitching of the team’s creative brief is scheduled on April 1, 2025 (Tuesday), via Zoom, where they will present their campaign in a 20-minute pitch session.